Somatix Privacy policy

August, 2015

Somatix, the provider of the SmokeBeat mobile device application (the “App”) and the Somatix platform (together: the “Somatix Services”), highly values your privacy and has therefore set up this extensive privacy policy to help you better understand your rights and how your information is processed through the App and the Somatix platform. If you do not agree to this Privacy Policy, please do not use the App or other Somatix services.
What Information Do We Collect, and How Is It Collected?

Data You Provide To Us:

Upon registration to the App and the services we provide, you may be requested to provide Somatix with certain personal information such your email address, real name, age, birthday, gender, , marital status, certain data about your physique and health situation such as height, weight, lifestyle, exercise habits, and details about your friends and contacts (the “Personal Information”) . You are under no obligation to provide personal information, however, not providing this information may prevent you from using certain features of the App and other Somatix services.

Automatic Data Collection:

Web Site: We may collect information we receive from your use or visit the Somatix website, such as:  IP address, browser type, operating system, domain servers, and computer types. This data is anonymous information that does not personally identify you (“Website Data”).

The App: When users download, install and use the App on their mobile phone or other wireless telecommunication device, we automatically gather information, including without limitation, carrier providers, a unique device identifier, geo-location information (if allowed by the user), the types of mobile devices and operating systems accessing the App (collectively, “Mobile Device Data“). In addition, the App and the Somatix Platform start collecting data from the Wearables (as defined below) once you have installed the App, and communicates it to the Somatix server system. The App collects information about your smoking habits and other hand-to-mouth physical gestures. Your smoking habits information may include, among other, the amount of cigarettes you smoke, the number of inhales you make per cigarette, location of your smoking habits, and other social aspects and behavioral aspects of your smoking activities (collectively, “Smoking Habits Information”). In order to cease data collection you may remove the App from your mobile device at any time.

Smartwatches and Wristbands (the “Wearables): The Wearables collect information about your hand-to-mouth gestures as well as other physical information and delivers it to the App. This is done by the App on a continuous basis by receiving and analyzing the data extracted from sensors that exist on the wearable device, such as accelerometers and gyroscopes.  If you do not wear the Wearable it cannot continue to collect information about your activities, and thus such information is not conveyed onwards. If you forget your Wearable, you can always input the data manually directly to the App.

Information you make public:

Certain portions of the App and Website may provide you with options to publicly upload, post, transmit, display, perform or distribute content, or other information, including your Personal Information and your Smoking Habits Information. Please be aware that any information published in a public area will not be considered private and may be accessible to us or third parties and used by us or such third parties for any reason. You should exercise caution when making public any information (including Personal Information and Smoking Habits Information).

Third Party Services:

Should you choose to create an account using your login details from another service e.g. Facebook, please be aware that Somatix may collect information from the third party service, that the third party service may collect information from Somatix and that the information you provide on either service may be visible to your friends and users of the other service. The  App may link to or refer to websites or mobile device applications that we do not control.  Please note the providers of the operating systems of your Wearables (e.g Google or Apple) also receive and collect information about your activities while wearing the Wearables.

Our Privacy Policy does not apply to services offered by other companies or individuals, including products or sites that may be displayed or accessed through the Somatix website and services. If you have any concerns, we urge you to review the terms of those other websites or applications for more information about their applicable policies.

How Do We Use the Information?

Somatix may process your Personal Information, Website Data, Mobile Data, Smoking Habits Information (together: the “Information”) in order to provide, maintain, improve and protect the Somatix services and users, learn about your use of the App and website and provide you with new services and features, content and advertising you might be interested with. If you contact us, we may keep record of your communication to assist us in resolving your issues. We may also use your contact information by text, email or other communication to inform you about our services, such as changes, improvements and new releases. We will provide you with a choice to opt out to receive any mailings and other communications, and we will ask for your consent for use of your Personal Information other than as listed in our Privacy Policy.

Who are the 3rd parties who have access to this information?

In order to provide you with certain services, and except as specified below, Somatix may share with third parties certain Information that is not personally identifiable. Any personal identifiable information may be shared with third parties when:

  • We have your prior consent to disclose such information;
  • We need to disclose such information to fulfill a transaction you have requested;
  • Legal Purposes: (i) We are required to disclose such information to authorized officers of the court in order to comply with valid legal process or (ii) to act in other circumstances in which Somatix believes the services are being used illegally or in the commission of a crime or (iii) when necessary either to protect the rights or property of Somatix or its users (v) or to enforce and/or investigate terms of service violations.
  • We need to send such information to a third party contractor, company, partner or affiliated company which works with Somatix in helping us operate the Somatix services and provide our services to you and has confidentiality obligations towards Somatix. In such circumstances we will only provide these companies with the information they need to deliver the service;
  • As otherwise specified in this Privacy Policy.

Cookies and Web Beacons

Somatix may use cookies, web beacons, or similar technologies in combination with your use of the App services to enhance and personalize your experience, including, without limitation, to operate and improve offerings through the App and Website; to help authenticate you when you use the Somatix services; to remember your preferences and registration information; to present and help measure and research the effectiveness of App offerings, advertisements, and e-mail communications (by determining which Network e-mails you open and act upon); and to customize the content and advertisements provided to you through the App and Website.

A cookie is a small text file transferred to your computer that records information about your preferences and use of services. Such cookies may also include cookies which help Somatix to identify your location while others may assist Somatix in remembering certain settings that you have chosen. Web beacons are small pieces of code placed on Web pages that can be used, among other things, to count the users who visit that Web page, or to deliver a cookie to the browser of a user viewing that page. You can control cookies through your browser’s settings. If you reject all cookies, however, you may not be able to take advantage of many of the Somatix services.

How We Work with Storage Providers and Analytics Providers

We may use from time to time third-party analytics providers such as Google Analytics. Analytics providers are third-party companies that collect information when people use the App and the Somatix platform. Google Analytics provides users with information about how it collects and uses information and choices for opt-out. For more info please see Google Analytics.

Appsflyer provides mobile advertising and marketing analytics platform to app developers. For more info please see AppsFlyer.

Also, we may use third party cloud services, such as Amazon Web Services.  Cloud services are remote storage services. Amazon’s privacy policy can be found at: 


Somatix uses and maintains reasonable security procedures and practices designed to protect against the unauthorized access, use, modification, destruction or disclosure of your Information,  such as  industry-standard HTTPS and Secure Socket Layer (SSL) which is a  software that encrypts all of the information you input to protect the security of your information during transmission. Notwithstanding the foregoing, no security measures are perfect or impenetrable and no method of data transmission can be guaranteed against any interception or other type of misuse. By submitting your personal data to us, you acknowledge the above and assume the risk of any compromise of the security of your information.

Q. Can You Remove or Amend any Personal Information?

A. Currently you can amend or remove certain Information through the App only. To request to remove any identifiable Personal Information from our servers and system, you may contact us at the email address provided below at “How to Contact Us”, provided, however, that Somatix may charge you the cost of such removal.
At any time, you can stop the collection of your information by uninstalling the App and refraining from using the Site.

Q. European Union Members – International Transfer of Data

A. The App and the Somatix platform service is international in scope. Somatix uses reasonable commercial efforts to maintain information of European Union users in the European Union, however we provide no assurance that this practice is flawless or shall continue in the future. By using the App services you consent to your Information being sent and processed in other jurisdictions outside the European Union and European Economic Area, including the United States where there may be less stringent data protection laws.

Q. Children Under 13 Years of Age

A. Our Application is intended for use by persons 18 years of age and older. Under no circumstances should the Application be used by children under 13 years of age.  We do not knowingly collect, use, or disclose personal information from children under the age of 13 and do not wish to do so. If you are under 18 years of age, do not use the Service and do not provide any personal information to us. In the event that it comes to our knowledge that a person under the age of thirteen (13) is using our site and/or services, we reserve the right to prohibit and block such user from accessing our site and will make all efforts to promptly delete any personal information.
If you have questions concerning our information practices with respect to children, or if you would like to review, have deleted, or stop the further collection of your child’s personal information, you may contact us at the contact details provided below.

Q. Changes to this Privacy Policy

A. Somatix may update this Privacy Policy from time to time, therefore you should review this Policy periodically. If there are significant changes to the Somatix’s information practices, you will be provided with appropriate online notice, such as notification on the Somatix Web site. Your continued use of the App and other Somatix services following the date indicated in which the amended Privacy Policy is published shall be an indication of you acceptance of such new Privacy Policy.

Q. How to Contact Us

A. If you have any questions or concerns about the Somatix Privacy Policy or its implementation, you may contact us at this email address: [email protected]

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